Don’t Wash Your Jeans…EVER?

Ok, here's some news for those of you who don't do laundry often.

According to the CEO of Levi's, you should NEVER wash your jeans. He says that's the best way to break them in . . . and it helps the environment because you don't waste water and energy washing them.

Look I can go a couple weeks without cleaning them but EVER?

Leo and Rebecca talk about it here